Job Title: Digital Marketing Coordinator
Job Type: Full-Time
Location: Valparaiso, Florida (On Location, NOT Remote)
Full-Time: Based on Experience
Job Summary:
We are seeking a creative and results-driven Digital Marketing Coordinator to join our team. The ideal candidate will be responsible for developing, implementing, and managing digital marketing campaigns across various platforms, with a focus on Google Ads and social media advertising. This role requires hands-on experience with WordPress for website management and content updates. Bonus points for candidates with video editing and Photoshop skills to enhance our visual storytelling. If you’re passionate about driving engagement, optimizing campaigns, and collaborating on innovative marketing strategies, we’d love to hear from you!
Key Responsibilities:
- Plan, create, and manage Google Ads campaigns (Search, Display, and Video) to drive traffic, conversions, and ROI.
- Develop and execute social media ad campaigns across platforms such as Facebook, Instagram, Twitter, LinkedIn, and others, tailored to target audiences.
- Manage and update website content using WordPress, ensuring alignment with brand guidelines and SEO best practices.
- Monitor campaign performance, analyze metrics, and provide actionable insights to optimize results.
- Collaborate with the marketing team to create compelling digital content and ensure consistency across all channels.
- Assist in the development of marketing strategies to increase brand awareness and customer engagement.
- Edit videos and design graphics using tools like Photoshop to support campaign assets and social media content.
Qualifications:
- Experience in Marketing, Communications, or a related field.
- Proven experience creating and managing Google Ads campaigns with a track record of achieving measurable results.
- Demonstrated success in running paid social media advertising campaigns across major platforms.
- Hands-on experience with WordPress for website management and content updates.
- Strong understanding of digital marketing trends, analytics tools (e.g., Google Analytics), and campaign optimization techniques.
- Excellent organizational skills and attention to detail, with the ability to manage multiple projects simultaneously.
- Proficiency in video editing software (e.g., Adobe Premiere, Final Cut Pro) and Photoshop is a plus.
- Creative mindset with strong written and verbal communication skills.
Preferred Skills:
- Familiarity with SEO and keyword research.
- Experience with email marketing platforms (e.g., Mailchimp, HubSpot).
- Basic graphic design skills for creating visually appealing marketing materials.
Why Join Us?
Be part of a dynamic team where your creativity and strategic thinking will make a real impact! Enjoy flexible hours and growth opportunities.
How to Apply:
Please submit your resume, a brief cover letter, and any relevant portfolio links (e.g., campaigns, websites, or creative work) to ken@kmaac.com. We can’t wait to see what you bring to the table!